WEST PALM BEACH, FLORIDA: After 11 years of being known as Pellerini, I have decided to rebrand my parenting and lifestyle blog to better connect with my audience.
The new name, Modern Xennial, and branding campaign started rolling out today. The name Pellerini came from a mashup of my last name and “ini” representing tiny (as I’m petite).
Modern Xennial was created over dinner conversation with my husband. I’m a Generation X-er, but assimilate equally as well with the Millennial generation, so I knew this was the perfect meld of the two. The tag line will stay the same, “A Modern Mom’s Point of View” keeping intact my connection with fellow parents.
Over the next few days, all content currently residing on Pellerini.com will move over or be redirected to ModernXennial.com.
You can find Modern Xennial on Instagram (instagram.com/modernxennial), Twitter (twitter.com/modernxennial), and Pinterest (instagram.com/modernxennial). All of the cool content will stay the same, just with a new more modern name!
For more information please email dana at dana (at) pellerini (dot) com.
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