There are many mothers who have a blog about their life, and for many moms, the blog is just a lovely outlet for them to showcase their family and talk about the things they are passionate about, but other bloggers want to make a living from blogging because it helps them be a better parent. It allows them to focus more time and effort on their kids while the blog is, in effect, earning for them, but what does it really take to be a successful mom blogger? Here are a few things you must bear in mind.
Learn As Much As You Can Before You Start
Many people make the mistake of diving right into blogging, thinking this is the best way to learn, but, as a parent, you need that opportunity to gather as much information and understand your lack of knowledge. A blog, when done right, can be a great moneymaker, as long as you give it time and you prepare upfront. These days, there are lots of tools that can help you to thrive, whether it’s having a web design company create your ideal website or understanding the best ways to monetize your blog. Blogging is getting harder, and this is why it’s not about diving in and seeing if you can get the traffic, but about making sure you are wearing your business hat.
Choose Your Niche
If you are doing a parenting blog, it pays to know what type of subjects will gain more traffic. According to SEMrush, the most searched-for parenting queries are pregnancy, parent portal, early signs of pregnancy, and ectopic pregnancy. These four search terms comprise the vast majority of the hits online. The fifth term, breastfeeding, has less than half of ectopic pregnancy. Therefore, to be more business savvy, you may benefit from talking exclusively about pregnancy, but on the other hand, you may want to carve out a niche for yourself. At the lower end of the spectrum, the least searched-for terms include blended family, benefits of breastfeeding, and homeschool programs. Homeschooling could be the niche that benefits you, especially as it is on the increase.
Give It Time to Grow
We cannot emphasize this enough because it takes a long time to grow any blog because of how long it takes to get it set up and generate that organic traffic. Many people are impatient and opt for shortcuts to gain traffic, but it’s critical that if you want people to keep coming back, you need to provide a service that doesn’t just give people what they want in the short term. Realistically, as a parent, it may take a year, or potentially longer, and if you are chomping at the bit to live the freelancer life, you’ve got to recognize that you won’t have all of the free time in the world. It can certainly be a great way to generate an income on the side, but you may find that, gradually, it becomes most of your life, and this is not a bad thing at all. However, if you want to be a mommy blogger, these are a few things that you should consider, whether you want to earn a living or not.